Certified Scrum Masters Take on Return on Investment ROI

I hold certification sessions to train people who are familiar with and have used Scrum to be more effective as ScrumMasters. We look at how these people can better fulfill the role of ScrumMaster in their organizations so that their organizations can maximize the benefits they derive from Scrum. At the end of each certification session, everyone receives Scrum software and methodology to support their work as ScrumMaster. They are also inducted into the ScrumAlliance (www.scrumalliance.org), an alliance of Certified ScrumMasters.

The certification session employs team exercises based on a case study to drive home the meaning of Scrum's practices. The case study involves the hypothetical launch of a Major League Baseball (MLB) Web site. The case study is presented in the following sections. One of the exercises tests the Team members to see whether they are able to engage in meaningful dialog with a really tough customer: George Steinbrenner. The exercise asks the Team members to talk with Steinbrenner about some tough choices. Typical Team performances are presented at the end of the case study.

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