Seven Principles of Project Success

Going beyond the leadership factor, the following sections examine seven key principles that underlie new product project success and help leadership and management put it all together:

Principle #1. Develop project management and new product development processes, and integrate the two

Principle #2. Open the company to new ideas and new partners

Principle #3. Define measures for choosing new product projects

Principle #4. Create a way through project reviews to stop bad products

Principle #5. Choose project managers who understand technology

Principle #6. Build cross-functional teamwork and accountability

Principle #7. Ad hoc it when necessary to succeed

Effective Planning And Pursuits

Effective Planning And Pursuits

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