Special Case New Product Idea

New product idea #3 involved the design and building of a new plant production information and simulation system to allow customers to participate in designing new products and new production systems to deliver them. This new product idea contained elements of internal production and new consumer product at the same time. The idea was to provide options to customers to participate in the design, demonstration, and building of various product prototypes using Eastern equipment and manufacturing process in a simulated environment. The new product concept came from manufacturing engineers looking for ways to market new consumer aluminum products by allowing prospective customers to virtually build them through this product.

Since the product had internal production, marketing, and computer technology implications, a cross-functional product team was put together to explore the product concept and guide it through portfolio analysis and project selection and planning. The team was to act as a product advocate, of sorts, to make the business case for the product.

Project Management Made Easy

Project Management Made Easy

What you need to know about… Project Management Made Easy! Project management consists of more than just a large building project and can encompass small projects as well. No matter what the size of your project, you need to have some sort of project management. How you manage your project has everything to do with its outcome.

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