Time

FIGURE 19-7. Why there is a need for continuous improvement.

very well be the single most important strategic objective of the firm. The firm will then begin the exploitation of its sustained competitive advantage.

Unfortunately, the competition is not sitting by idly watching you exploit your sustained competitive advantage. As the competition begins to counterattack, you may lose a large portion, if not all, of your sustained competitive advantage. To remain effective and competitive, the organization must recognize the need for continuous improvement, as shown in Figure 19-8. Continuous improvement allows a firm to maintain its competitive advantage even when the competitors counterattack.

FIGURE 19-8. The need for continuous improvement.

Continuous Improvement

Sustained Competitive Position id

Time

FIGURE 19-8. The need for continuous improvement.

Project Management Made Easy

Project Management Made Easy

What you need to know about… Project Management Made Easy! Project management consists of more than just a large building project and can encompass small projects as well. No matter what the size of your project, you need to have some sort of project management. How you manage your project has everything to do with its outcome.

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