The executing phase deals with bringing future performance in line with your plans. Things such as obtaining bids from vendors, formulating the project plan, team development, stakeholder acceptance of the proposed work results, quality assurance, and information distribution happened there. Perhaps a good way to remember this is the view that before you begin directing, you execute the details needed for the project. When examining how well the project came together during this phase, you should take a look at things such as vendor relationships and how well they worked out, effectiveness of communications with stakeholders, and your quality assurance methodologies. Note that quality assurance happens in the executing phase, but quality control happens in the controlling phase.
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