Relative Advantage

Relative advantage addresses the questions, What is in it for the end users? Why should they use the new application? Will it allow them to better service clients and collect larger commissions?

Most users hope that an application will make their lives easier and help them to do their jobs better so that they will be justly rewarded. Users do not want to interact with applications that will isolate them from their fellow workers or allow management to better oversee and micromanage their daily activities.

Although developers usually do not consciously create applications that negatively impact users, sometimes it is necessary to develop applications that can, for example, increase the ability of management to monitor and control the employee. If this type of system must be developed, this fact must be dealt with both in system design and implementation. To reach a solution or compromise, there must be a close working relationship between system designers and intended users.

If a system must be developed that has negative ramifications for the users, one possible solution is to have the end user directly share in the benefits that fall to the organization as a whole (i.e., through bonuses or a similar reward). During training and implementation, trainers need to try to make the end users understand and identify with the overall gains to the organization.

Project Management Made Easy

Project Management Made Easy

What you need to know about… Project Management Made Easy! Project management consists of more than just a large building project and can encompass small projects as well. No matter what the size of your project, you need to have some sort of project management. How you manage your project has everything to do with its outcome.

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