Effective listening is so important that it is singled out as a separate attribute. Listening, or not listening, can be very subtlely executed. A good listener sustains eye contact and responds at the right times with a nod of the head or appropriate words. Good listening conveys the message that what is being said is important, and also that the person is important enough to be listened to. This helps to build trust and encourages further communication and sharing of information. Not listening leads to frustration and gives the message that you and what you are trying to say are not significant. This can be devastating, especially to a young project member, and often leads to poor performance.

Active Listening

Active Listening

We can all recall situations where we have utterly failed to listen to what someone else is saying. For various reasons, we are simply not taking in anything useful. How many times have you been introduced to a person by name only to not know what their name is thirty seconds later?

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