Choosing Where to Apply These Models

Depending on the particular application that you have in mind, you will want to choose the most appropriate model. This section helps you consider some of the possibilities.

Corporate Level

If your organization has an enterprise-wide project management office that has management responsibility for the project portfolio, then your choice of model is limited to two. Both the BCG Products/Services Matrix and the Strategic Alignment Model are good candidates. Both focus on the strategic goals of the organization at the highest levels and can directly relate a single project to how well it aligns with defined strategies. That provides a basis for prioritizing a project.

Functional Level

At the corporate level, dollars are allocated to strategic initiatives that impact the entire organization, whereas at the functional level, the information technology department, for example, the situation can be quite different. Resources are allocated to operational- or tactical-level projects. Rather than allocating dollars, it is more likely that the resource to be allocated is professional staff. In that case, the Project Distribution Matrix, Growth versus Survival Model, or Project Investment Categories will do the job.

Project Management Made Easy

Project Management Made Easy

What you need to know about… Project Management Made Easy! Project management consists of more than just a large building project and can encompass small projects as well. No matter what the size of your project, you need to have some sort of project management. How you manage your project has everything to do with its outcome.

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